Cooperation between TikTok and Frankfurt Book Fair
As unlikely as it sounds, there is a constantly growing community on TikTok and around books, #BookTok. That's why TikTok is becoming a partner of the Frankfurt Book Fair for the first time this year, with its own stage and program. The partnership is expected to significantly expand the audience otherwise reached by the Book Fair. Talk rounds, workshops and performances will bring together popular creators, authors and publishers from the #BookTok community, but also with "normal" bookworms.